Vogue is called the main fashion magazine in the world. It began publishing in 1982 in the United States by Conde Nast Publications and is still unrivaled. The magazine made Anna Wintour, its editor-in-chief, famous. The film “The Devil Wears Prada” is about her. Meryl Streep tried to copy the perfectionism of this woman when she played a character based on Wintour in the film.
And yet even Vogue made mistakes on its covers. Some are intentional. After all, black PR is also PR.
Vogue Italia, 2017
The theme of the issue was “Beauty is Timeless.” The cover of the magazine was graced by 73-year-old model Lauren Hutton. This is precisely what those who are accustomed to the modeling business glorifying the beauty of youth did not like. The negative reaction in turn sparked a protest against age discrimination in the fashion world.
Vogue Arabia, 2017
The cover of this issue featured a photo of Moschino creative director, fashion designer Jeremy Scott. Except it was taken by Terry Richardson, a photographer with a tarnished reputation who was accused of harassment. The fashion world took a risk when it allowed this controversial figure to become part of it.
Vogue US, 2014
Everything is simple here. The face of the cover was Kim Kardashian, a reality TV star, and her husband, rapper Kanye West. Readers of the fashion magazine, who wanted to see style icons in the photos, and not just popular show business personalities, protested.
Vogue Hommes Japan, 2011
The meat bikini on Lady Gaga's body looked extravagant and bright. But it caused a negative reaction among animal rights activists, supporters of eco-style and lovers of classic fashion, which uses only fabrics, not leather and fur.
Vogue Paris, 1988
Back in 1998, Naomi Campbell became the first black model to appear on the cover of the French version of the magazine. This was preceded by a scandal. Yves Saint Laurent gave the publication an ultimatum: either she or the advertisement of his fashion house will never appear on the pages of Vogue.
Vogue US, 2017
In 2017, fashionistas and fashionistas finally accepted the propaganda of naturalness and naturalness. And they were very angry when they suspected the use of Photoshop when editing the cover of this issue. In particular, they thought that model Gigi Hadid's arm looked unnaturally long.
Vogue Italia, 2017
The guys on the cover almost kiss. And although a tolerant attitude towards representatives of all orientations is now welcomed, the magazine’s editors were still accused of promoting homosexuality.
Vogue Paris, 2016
Gigi Hadid's look on the cover of this magazine was called "too naked." Supposedly nothing fashionable, just a body. And even the presence of stylish Chanel mules and trendy large jewelry did not save the image.
Vogue Hommes Paris, 2012
Both the editors themselves and the stars posing for the cover of this issue were accused of promoting domestic violence. Although there were no signs in the photo that the woman was being strangled. This is all a feminist fantasy.
Vogue US, 2008
This is not the first black person, but the first black man to appear on the cover of Vogue. Basketball player LeBron James posed with model Gisele Bündchen.
One trend is superimposed on another, only slightly improving. And only what goes beyond the generally accepted causes resonance.
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Vogue is one of the most influential publications in the fashion world. Women have been listening to the advice of the magazine for 120 years - since December 17, 1892, when the first issue of the American publication was published. Vogue is called the history of visual culture: since its inception, the famous fashion magazine not only demonstrates the trends of each season, but also, to a large extent, shapes them. The change of fashionable eras, leading trends in painting, graphics, and then photography is clearly reflected by the face of each issue - its cover.
The end of the 19th – the beginning of the 20th century
From its first issue until 1910, Vogue was a weekly magazine for wealthy women living in large American cities. The illustrated covers of the publication were produced in black and white for 18 years. The most popular version of the Vogue emblem was the name, to the left and right of which two women were located against the background of columns, surrounded by flowers. One lady looked in the mirror, the other leafed through a magazine. The logo perfectly demonstrated the direction of Vogue. Under the emblem there were illustrations, individual for each issue of the publication. They depicted women and men engaged in various activities: playing golf, reading, etc.
Fashionable outfits were not always shown on the covers of that time, and inscriptions indicating the contents of the magazine were not used at all. Since 1909, Vogue began to be published with color covers, and the original logo was no longer used, replaced by a name with a softer, slanted font. From the first issue on the cover the price of the publication was displayed - 10 cents.
10s of the twentieth century
Since 1910, Vogue began to be published twice a month.. The covers became bright and multi-colored. Now they illustrated women mainly in full length in fashionable outfits of that time, and the whole story of the moment was depicted. The picture showed women (sometimes together with men or children) against the backdrop of a room or landscape during real activities: walking, relaxing, shopping, weddings, receiving gifts, preparing for a holiday. There were covers with fabulous illustrations, for example, the May 1913 issue with butterflies.
In 1910, inscriptions began to appear on the cover indicating the main theme of each issue.– “100 best autumn models”, “Spring and summer fashion”, “What is shown in stores”, etc. From the same year, special issues began to be published - fashion, wedding, Christmas, dedicated to materials for suits, cruise dresses, ladies' hats, children, housewives, etc. The June issue was now about summer fashion, the July issue was about outfits for hot weather, the November issue was about winter trends, and the February or March issue was about spring clothes. In 1911, the Vogue logo, similar to the modern logo, appeared. The magazine became more inclusive, and the cover now reflected the new price - 15, then 25 and 35 cents.
20s of the twentieth century
By the 1920s, Vogue was publishing issues devoted to travel, interior design, and Parisian and New York fashion. The main change in the covers of the 20s was the abandonment of realistic illustrations by following the then fashionable traditions of art nouveau ("new art"). The August 1920 issue was illustrated by the famous artist Leon Bakst. The issue of May 15, 1923 had a special laconic cover related to the main theme of the issue - how to follow fashion with limited income. Beginning in late 1924, some issues of Vogue began to feature cover models that were not full-length, but their outfits still mattered. In 1926, covers appeared where the idea of the picture was more important than showing the woman’s costume. Now illustrations in the Art Nouveau style often began to depict only the face of the model. This fashion has affected the British edition to a greater extent. The November 1929 issue featured the first illustration of a woman's hand on the cover—and such images subsequently became a popular theme. In the 1920s, an issue of the magazine was still priced at one shilling.
30s of the twentieth century
By the 1930s, the influence of Art Nouveau began to wane, and Vogue gradually began to increase the share of realistic illustrations on covers. In January 1930, the first double issue of Vogue was published with a “Pattern Book” supplement. This experience was repeated in May 1931, and then in many other issues. The July 1931 issue was dedicated to beauty for the first time. In the 1930s, new types of covers appeared that did not depict people: the illustration for the December 1933 issue of Vogue was a snow-covered mansion, the picture for the December 1, 1936 issue was a still life, and the February 1936 Vogue was made in a monochromatic purple version.
The double issue, dated July 20, 1932, was first released with a photograph on the cover, but for many years after its debut, photographs alternated with illustrations. The cover of the August 1932 issue indicated the contents of the magazine: “Ladies' hats. Fur. Fashion for study." Since 1933, numbers dedicated to parties have appeared. The cover of the January 1935 issue featured a photograph of the famous actress Miriam Hopkins. The April 1937 issue, covering the coronation of George VI, featured a cover to match the theme. The September 1, 1938 Vogue illustration featured a black woman for the first time. The price of the publication had not increased for almost 30 years and still cost 35 cents.
40s of the twentieth century
In the 40s photography on the covers of Vogue began to replace illustration. In 1940, even the name of the magazine was made up of photographs - in one issue these were sports positions of the first (Lisa Fonssagrives), in another - fashionable ones. The popular theme of Vogue covers - the image of women's hands - was also used for the first time in a photographic version. The authors of the magazine's articles were listed on the cover of the January 1944 issue, and this experience was subsequently repeated periodically.
Vogue again did not include military themes on its covers. Only in the last year of World War II, the March cover, in accordance with the contents of the issue, featured a red cross, and in the October issue, clear blue skies symbolized the onset of peace. The cover illustration for the December 1946 issue was painted by Salvador Dali. The July 1949 issue featured a special diet that would help people lose 10 pounds in 10 days.
50s of the twentieth century
The stylish photographic cover of the January 1950 issue of Vogue marked the beginning of a new stage in the life of the fashion publication. Pictures were now placed primarily against a plain white background. In 1954, one cover for the first time combined a woman's hands and face - two popular Vogue themes. The exclusive 1953 issue, which published an interview with the royal family before the coronation of Elizabeth II, again had a special cover. By the end of the 50s, Vogue covers became more and more reminiscent of modern ones. For example, the 1959 issue's theme, “20 pages of new outfits for a vacation in the Bahamas,” is accompanied by a photo of famous model Carmen Dell'Orefice in a safari-style minidress. The Vogue logo was standardized in the 50s. Now it is printed in the same font on all numbers.
60s of the twentieth century
Since the 60s of the twentieth century under the leadership of new editor-in-chief Diana Vreeland, the era of models on the covers of Vogue begins. Illustrations are completely replaced by photographs and are used only in exceptional cases. At first, unknown models were printed on the covers. The famous actress and singer Daliah Lavi appears in the October 1964 issue of the British publication. In December 1965, the issue was opened by Italian film actress Elsa Martinelli. The March 1965 issue featured Vogue's first African-American model, Donyale Luna, on the cover. A October 1967 issue opens with Twiggy– a model who changed the ideals of femininity. She appears on the cover of Vogue twice.
70s of the twentieth century
Vogue 70s reveals new supermodels. Marisa Berenson appeared on the cover in 1970, Anjelica Huston in 1974, and Margo Hemingway and Marie Helvin in 1975. Margot and Marie also open the 1976 issues of Vogue. Jerry Hall becomes the first model to appear on the covers of three issues of the magazine in 1975 and one in 1976. In 1976, in honor of the Diamond Jubilee, the British edition published an exclusive issue. Vogue 1978 discovered a future supermodel (Janice Dickinson). Also, since 1978, exclamation inscriptions began to appear on the covers under the magazine’s logo, reflecting the essence of the issue (“Brilliant!”, “Stylish!”, “Special!”, “Shining!”, etc.).
80s of the twentieth century
The 80s ushered in supermodels whose popularity continues into the 21st century - Tatyana and. The August 1981 issue of Vogue featured the wedding of Prince Charles and Princess Diana, who graced the magazine's cover for the first time at the time. The 1984 issue, with Talisa Soto on the cover, became the best-selling issue in the history of the British publication. In 1985, the issue was opened by young Uma Thurman.. Christy Turlington first appeared on the cover in 1986, followed by Cindy Crawford and Naomi Campbell in 1987. Claudia Schiffer first launched Vogue in 1989. That same year, supermodel Tatjana Patitz appeared on the cover twice. In November 1988, the first issue of the magazine was published under the leadership of a new editor. (Anna Wintour).
90s of the twentieth century
The first issue of Vogue of the 90s - the January 1990 issue - featured supermodels of that time on the cover: Tatyana, Naomi, Christie and Cindy. This decade introduced new stars (Kate Moss), (Gisele Bundchen), Shalom Harlow and Carmen Kass, and also gave rise to a new fashion for the repeated appearance of famous models on magazine covers. Linda Evangelista has opened Vogue issues 13 times (5 of them in 1991), Christy Turlington 14 times, Amber Valletta and Kate Moss 10 times each, and Helena Christensen 7 times.
Princess Diana appeared on the covers of Vogue three times - in 1991, 1994 and 1997, and actress Uma Thurman twice - in 1990 and 1994. In 1992, the releases were opened by the Spice Girls, Sharon Stone and Bono. In the 90s, many covers featured full-length models, something that had hardly been used since the days of fashion illustration. In September 1998, the first issue of Russian Vogue was published with Kate Moss and Amber Valletta on the cover against the backdrop of Red Square.
XXI century
In the 21st century, supermodels from Russia appear on the covers of Vogue – and. Natalya opened issues of the magazine in 2003, 2004, 2006, 2008, 2009 and 2011, and Sasha - from 2007 to 2009. The undisputed queens of Vogue covers in the first decade of the new century are Kate Moss (22 appearances) and Gisele Bündchen (11 appearances). The Russian edition is led by Natalia Vodianova. In the first decade of the 21st century, Victoria Beckham, Elton John ( Elton John) together with Elizabeth Hurley, Uma Thurman and others.
These years saw the emergence of a new generation of supermodels - Jessica Stam, Lily Donaldson, Lara Stone, Agyness Deyn, Gemma Ward, Freja Beha Erichsen. Their faces also regularly appear on the covers of new century Vogue.
Vogue is the most influential glossy magazine that dictates trends and makes fashion revolutions. This year the British branch of the publication celebrates its 100th anniversary, and we, in turn, remember how the magazine has changed over the course of a century! From hand-drawn illustrations to shots of members of the royal family, we've rounded up the best British Vogue covers and found out how they influenced the gloss
The first issue of British Vogue was published in September 1916. The cover featured an illustration of puppets by artist Helen Thurlow. They sold the debut issue for one shilling. In 1932, a photograph appeared on the cover of the July issue for the first time, and the April 1937 issue was dedicated to the coronation of George VI.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: pinterest.com In October 1944, photographer Irving Penn took a still life photograph for the cover for the first time in the history of the magazine. The pages of this issue described how the magazine's Paris office suffered during the German occupation. The cover of the December 1947 issue featured a wedding with an exquisite design, and the June 1953 issue featured the Queen's coronation.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: pinterest.com In February 1961, the first issue of British Vogue was released, the cover shot of which was taken by English photographer David Bailey, and he later created 29 more covers. For the June 1962 issue, Bailey photographed the famous model Jean Shrimpton, who subsequently graced Vogue UK more than once. And for the March 1966 issue, he put a black model on the cover for the first time.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: vogue.co.uk The iconic English model Twiggy appeared on the cover of the publication twice. The first photograph was taken by photographer Ronald Traeger in October 1967. In July 1970, British Vogue was graced by a man for the first time - he was the Austrian actor Helmut Berger, and he was accompanied by the American model Marisa Berenson. In June 1972, Twiggy again appeared on the cover.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: pinterest.com In October 1976, the magazine celebrated its Diamond Jubilee with a laconic cover. The current creative director of the publication says that this cover is the most iconic for him in the history of Vogue. The August issue in 1981 was decorated with, and in the issue itself they printed sketches of Lady Di's wedding dress, proposed by various designers. The princess graced Vogue UK three more times. She last appeared on the cover of a special issue that was published after her death in October 1997.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: vogue.co.uk Patrick Demarchelier shot Naomi Campbell's first British Vogue cover in December 1987. Afterwards, the model graced the publication eight more times. The era of supermodels was also celebrated by the magazine in January 1990. Peter Lindbergh captured iconic figures of the time for the cover of this issue: Naomi Campbell, Linda Evangelista, Tatjana Patitz, Christy Turlington and Cindy Crawford.
Photo: vogue.co.uk 
Photo: fabmagazineonline.com
Photo: vogue.co.uk In January 1993, famous photographer Mario Testino shot his first cover for British Vogue. Christy Turlington posed for him in a Yves Saint Laurent outfit. This issue was published under the leadership of the current editor-in-chief of the publication, Alexandra Shulman. Testino later did more than 50 covers for Vogue UK.
Photo: vogue.co.uk 
Photo: pinterest.com 
Photo: magaddictsanonymous.blogspot.com
Young Kate Moss first appeared for British Vogue in March 1993. She later became a trendsetter in grunge fashion and appeared on the cover of the publication 37 times. The first cover with Moss was made by a British photographer - a significant person in the world of fashion photography.
Photo: vogue.co.uk 
Photo: fashiongonerogue.com
Photo: pinterest.com When 26-year-old Carla Bruni appeared on the cover of British Vogue in August 1993, she was one of the highest paid models in the world and collaborated with cutting-edge designers. She later became the First Lady of France. In November of the same year, British photographer Nick Knight shot his first cover for the magazine, and Linda Evangelista posed for it. He later photographed Kylie Minogue, Sienna Miller and Cindy Crawford for Vogue.
Photo: vogue.co.uk 
Photo: vogue.co.uk 
Photo: pinterest.com The cover of the December 1999 issue was designed by the publication's art director Robin Derrick - it marked the millennium. On the pages of the magazine he wrote: “Vogue has always been more than just a magazine. It’s a story, it’s a way of life, it’s a state of mind.” In October of the following year, another issue of the magazine was released, the cover of which will forever remain in history - Gisele Bundchen and a naked Robbie Williams appeared on it. The Brazilian model, by the way, has graced British Vogue more than once.
Photo: pinterest.com 
Photo: pinterest.com 
Photo: thefashionspot.com In January 2002, Mario Testino photographed leading British models for the cover of the publication: Kate Moss, Erin O'Connor, Naomi Campbell, Rosemary Ferguson, Jacquetta Wheeler, Liberty Ross, Elizabeth Jagger and others. The photo turned out to be very patriotic. Another special issue was released on the occasion of the magazine's 90th anniversary: it was decorated with a collage of the most iconic covers of British Vogue. In May 2003, the publication was again graced by Kate Moss. This time the model appeared in the image of the British performer David Bowie.
Rihanna stripped almost completely naked during a photo shoot for Vogue. Filming took place on a Brazilian beach on the island of Angra Dos Reis. Vogue editors didn't have to pick out a lot of clothes for the shoot. They only wore short shorts and various accessories. We are looking forward to the new Vogue with Rihanna, but in the meantime we are looking at other provocative covers of the publication. Vogue is still a fashion publication, not Playboy. And yet, sometimes even the most reputable fashion magazine in the world allows itself to have covers that would please Hugh Hefner.
Rihanna in a photo shoot for Vogue
With Claudia Schiffer
The supermodel, while pregnant, appeared completely naked on the cover of German Vogue. This provocative cover graced the June 2010 issue of the publication. Claudia Schiffer was photographed for the cover by not just anyone, but Karl Lagerfeld himself.
Claudia Schiffer on the cover of Vogue Photo: East News
The queen of outrageousness appeared in her already legendary meat dress on the cover of the fall-winter 2010/11 issue of Japanese Vogue Hommes. In 2010, she made a splash by appearing at the MTV Video Music Awards in this “meat” dress. The public was shocked, and the “meat” dress ended up in an exhibition of unusual exhibits, which was dedicated to women and their roles in music. The exhibition was called “Women Who Rock: Vision, Passion, Power” (“Women are like rocks: visionary, passionate and strong”). The author of the project was the Rock and Roll Hall of Fame (Cleveland). The “meat” dress was dried, preserved and painted in its original color. Let's remember that Lady Gaga wore this outfit to show that if people don't start standing up for their rights, they will have as many rights as the meat on our bones. “I’m not a piece of meat,” the singer said then.
on the cover of Vogue Photo: Global Look Press
With Adam Levine and Anna Vyalitsyna
Russian Vogue distinguished itself. Musician Adam Levine and supermodel Anna Vyalitsyna appeared completely naked on the cover of the November 2011 issue. The couple was having an affair at the time. On the pages of the publication, readers were treated to an equally candid photo shoot. Just look at the photos of a completely naked Anna with a guitar in her hands! Vyalitsyna’s romance with Maroon 5 lead singer Adam Levine lasted two years. They separated in April 2012. Anna left her mark on the work of Maroon 5. She can be seen in the group's video for the song Misery.
on the cover of Vogue
The supermodel appeared topless on the cover of the July 2012 issue of French Vogue. Photographed by Inez van Lamsweerde and Vinudh Matadin. Exactly a year later, Bundchen appeared on the cover of the June issue of Brazilian Vogue, which also turned out to be quite provocative. Last year, the supermodel went completely naked for the November issue of French Vogue. True, the publication did not put Bundchen on the cover in this form. But on the pages of the magazine, Giselle appeared in all her glory.
on the covers of Vogue Photo: Global Look Press
Gisele Bundchen in a photo shoot for Vogue
With Freida Pinto
The Indian-born actress with an impeccable reputation appeared in lingerie and in the image of a fatal temptress on the cover of the October issue of Indian Vogue last year. In the same October 2013, after the publication of the magazine, she shocked the public with another appearance. The actress played a stripper in Bruno Mars' video for the song Gorilla.
on the cover of Vogue
With Miranda Kerr
The supermodel appeared topless on the cover of the July issue of Korean Vogue last year. By the way, Vogue called